New open access publication published in Frontiers in Environmental Psychology
Based on an international research cooperation, a publication on pro-environmental behavior has been produced.
To tackle the climate crisis, it is important to gain an understanding of the factors influencing environmentally friendly behavior. The following publication empirically examines how students' personal and social identities influence their pro-environmental behavior.
Wild, S. & Schulze Heuling, L. (2024). Exploring the Role of Identity in Pro-Environmental Behavior: Cultural and Educational Influences on Younger Generations. Frontiers in Psychology, 15, Article 1459165.https://doi.org/10.3389/fpsyg.2024.1459165